Propaganda is a  form of communication that attempts to achieve a response that furthers the desired intent of the propagandist.  Persuasion is interactive and attempts to satisfy the needs of both persuader and persuaded.  A model of propaganda depicts how elements of informative and persuasive communication may be incorporated into propagandistic communication.  References are made to past theories of rhetoric that indicate propaganda has had few systematic theoretical treatments prior to the 20th century.  Public opinion and behavioral change can be affected by propaganda (1).

Jowett, Garth S. and Victoria O'Donnell.  Propaganda and Persuasion.  5th ed.  Los Angeles CA: Sage, 2012.